Straight Answers

Hubsteer is AI staff for tour and activity operators. It connects to your booking system and lets you hire specialist agents - customer support, sales, marketing and operations - each aimed at a specific way operators lose revenue. Sunny, the SmartGM general manager, is included automatically once your roster is hired.

Rezdy, FareHarbor, Bókun, Ventrata, Flybook, CustomLinc and IBIS.

Yes. Connected to your booking system, she processes cancellations end to end so seats go straight back on sale, updates pickup locations, and reschedules bookings. Reschedules are supported on all integrated booking systems except Rezdy; cancellations everywhere.

Only in the ways you switch on, within rules you define. Sunny - the analytics layer - never acts autonomously: every change is made by you or by an agent you've explicitly hired and configured.

No. Hubsteer sits on top of the one you already use.

No. Every account starts with Sunny. Hire Kaelo, Zola, Aurora or Praxis individually, when the workload justifies each one.

A read-only connection to your booking system, returned as a report: unsold seats by departure, weekday demand pattern, booking lead-time curve. Nothing installed, nothing changed.

Multi-departure operators with real capacity to fill. Not built for single-departure or first-year operators.

Yes - a voice agent set up the same way as Kaelo's chat, on your content and rules. It handles guest calls; it does not take bookings.

Helios (Finance) and Harmonia (HR and rostering) join the team late 2026, alongside forecasting and dynamic pricing in November 2026.